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Project Overview

From Sporadic Posts to a Community That Buys.

A lifestyle brand posted whenever someone remembered — no calendar, no creative system, no link between social and sales. We installed a full social engine: content pillars, short-form video production and paid amplification.

Engagement, follower growth and social-attributed revenue all climbed as the brand found a voice worth following — and a funnel worth clicking.

AdvertisingBranding

Social strategist reviewing content performance
C

The Challenge

Inconsistent posting and stock-style creative meant flat reach, low saves and almost no measurable revenue from social.

A

The Approach

Pillar-based calendar, weekly short-form shoots, creator collaborations and paid boosts behind every proven organic winner.

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The Outcome

A self-reinforcing loop: organic content finds winners, paid scales them, and the community keeps compounding.

Storyboarding the social content calendar

Deliverables

What We Shipped.

  • Content pillar strategy with a 90-day rolling calendar.
  • Weekly short-form video production and editing.
  • Creator and micro-influencer partnership program.
  • Paid social amplification tied to revenue tracking.

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